She&HER

× Adult Supervision Needed

After the follow-up · Updated May 2026 · Operational

What we shook on — now in motion

Same dialect. Same speed.

Year one to year one.

You said yes. Nia's reading. Here's where we are.

Adult Supervision Needed50+ events in Year 1 · 2 cities (Atlanta + Charlotte) · 5 revenue streams · 1 founder, face-to-face

She & HER8 brands committed pre-launch · 3 Pride markets locked '26 → '27 · 145+ brand + funder pipeline · backed by Google for Startups + Nvidia

Recognition, first

"We don't ask for permission. Built with intention — a place where you don't have to perform, shrink, or pretend."

— ASN, in your own words

Year one. 50+ events. Atlanta to Charlotte, mobile bartending and a coffee bar rolling out, listening rooms and nightlife and a vendor network — all of it built without asking. We were in the same call, and the dialect was the same: move fast, move with intention, fire the team that doesn't get it, don't let anyone be bigger than the program.

She & HER isn't here to hand you a title. We're here because the conversation already started, and it was the kind of conversation that doesn't happen often. Here's what we shook on — in writing, so you can hold us to it.

You said "I'll pack my bag right now."
This is what's in the bag.

Who's at the table

Two founders. Both Year 1. Both no permission.

No managers. No bigger-than-the-program. Just two people who built the thing themselves and would rather talk to each other than to anyone else's middleman. Worth saying out loud who's actually on each side.

Ayana Gidron, founder of Adult Supervision Needed

ASN · Founder + Creative Director

Ayana Gidron

IG/Threads: @adultsupervisonneededAtlanta · Year 1 · 50+ events

"What you see is what you get, probably 99% of the time."

Charlotte-raised, Atlanta-based. Project manager turned content creator turned cultural producer. Packed a two-door Camaro, drove to Atlanta, lived in a 2BR with a best friend for 3.5 months while figuring it out. Started Another Lesbian Podcast — which became Adult Supervision Needed. Year one closed with 50+ events. Mobile bartending, equipment rental, mobile coffee bar (Aug–Oct '26 rollout), media production, vendor + creator network, Member Pass / All Access subscription. Multiple revenue streams, one founder, face-to-face only.

@asn Another Lesbian Podcast Somebody Fine Ass Daughter Atlanta → Charlotte Year 1 · 50+ events

From the meeting: "Two things can always be true at once." The room we'd build together is exactly that — She & HER's inclusive sapphic platform and ASN's pro-Black activations, both real, both protected, neither needing the other to apologize.

Desirée Mayon, CEO and founder of She & HER

She & HER · CEO + Founder

Desirée Mayon

IG: @vonneMayonHouston-born · 6 languages · backed by GfS + Nvidia

"I'm a very move-fast person — but I move with intentionality."

15+ years engineering at Google (Sr. PgM, Fuchsia + Privacy/Security), Microsoft / Xbox (Principal PM — $80M ML-driven gaming expansion), University of Cambridge (Head of Product, SupTech Lab — 10M+ regulated records), Etsy, Nordstrom. Just won $50M for Black women vs. Google (pay disparities). Contributor to Black ChatGPT. Product + Data Lead for Pregnant & Black. Backed by Google for Startups + Nvidia. Coded She & HER herself. NYC Pride 2026 VIP, AfroTech main stage, Amsterdam + UK Pride 2027 confirmed.

Google for Startups Nvidia ex-Google ex-Microsoft / Xbox ex-Cambridge Black ChatGPT $50M Black women v. Google

From the call: "You can't be bigger than the program." Same dialect, same speed. The reason this conversation is moving fast is because we both already know what we don't want — and what we want is to build the next thing without the people who couldn't keep up.

ASN · Year One, in motion

Receipts from the first year — and what's stacked next.

May 2025
ASN, founded
Atlanta · Ayana Gidron
Year 1
50+ events
Atlanta home base, Charlotte expansion
Feb 2026
Galantines Juke Jam
The R&B canon, on a dance floor
Feb 2026
Queer Karaoke
Voice + room, in one breath
Apr 2026
R&B Juke Jam
Atlanta's signature ASN nightlife
May 2026
Year 1 mark
First anniversary, still running
Aug–Oct 2026
Mobile coffee bar
Next revenue line, on the road
June 28, 2026
NYC Pride · with She & HER
The marquee · flights + lodging locked

The math, on paper

What each side actually brings.

Adult Supervision Needed · Year 1
50+
events in Year 1
0
revenue streams running
2+
cities · ATL + Charlotte
0
founder, face-to-face
  • Events: Listening Experiences, Coffee Break Pop-Ups, Signature Nightlife (21+/25+), Vendor & Creator Network, full Event Services (bartending, planning, production, equipment rental, media)
  • Member Pass / All Access — subscription revenue model already in market
  • Original event IP across the calendar: Queer Karaoke, Galantines Juke Jam, R&B Juke Jam — and more rolling each month
  • Mobile coffee bar launching Aug–Oct 2026; mobile bartending picking up every summer week
  • Ayana solo at the front. No manager, no buffer, no apologies. Goal on the record: retired by 35, first million in 18 months.
She & HER · for all sapphic humans · pre-launch
0
brands committed pre-launch
0
Pride markets locked '26 → '27
145+
brand + funder pipeline
  • NYC Pride 2026 confirmed — She & HER VIP / Powder Room at PrideFest, every main-stage performer routes through us
  • Amsterdam World Pride + UK Pride locked for 2027
  • AfroTech 2026 main-stage speaking confirmed
  • Apple in conversation: She & HER as a women's-only category, not LGBT — political and structural
  • Backed by Google for Startups + Nvidia; founder ex-Google, ex-Microsoft, ex-Cambridge; recent $50M class action win for Black women v. Google on pay disparities
  • House of Gucci / Chanel in early talks (tech company as fashion house representation — first of its kind)
  • BET, Essence, Ebony, NYT all inbound

+ What stacks together

Two Year-Ones meeting at the right time.

  • Same seeding play Tinder ran — with credit attached. Tinder's first network came from Whitney Wolfe Herd walking into sorority houses and asking the women who already ran the room. ASN is that for She & HER — except instead of grassroots-only seeding, you get Founding Experiential Partner credit: named in writing, public from launch, on the record.
  • NYC Pride is the marquee — not the start. Public co-announce hits before Pride. Six weeks out. She & HER's VIP Powder Room at PrideFest + ASN's curatorial energy in the same room. Flights paid, lodging paid. Both names out loud, on the record, from week one.
  • Mutual exchange, not vendor relationship. She & HER builds the tech you mentioned wanting (in the meeting — the app you'd been thinking about for months); ASN runs the social + the rooms. Tech ↔ events. Neither side a contractor.
  • Move-fast both directions. 90-day campaign starting this week — no big legal lift, no manager layer, no bigger-than-the-program energy. Public co-announce now, Pride as the marquee, the rest of the runway built in motion. If it's right, we keep building. If it's not, no harm done.
Further reading · the Tinder play If you want to read up on what we're invoking, here's the curriculum: Harvard d3 · Tinder's Growth Strategy: Swiping to Success  —  the academic walkthrough of the Greek-Life targeted launch. Alexander Jarvis · Tinder: Doing Things That Don't Scale  —  the Paul-Graham-flavored read on Tinder's early hand-crafted growth. Ram Pulipati · The Marketing Trick That Made Tinder Viral  —  the cold-start-problem framing in three minutes. Jasdeep Khera · the party-seeding analogy  —  LinkedIn breakdown, contemporary read.
The invitation, in one line

ASN as She & HER's Founding Experiential Partner — a 90-day campaign starting this week, marquee at NYC Pride, structured so we both eat and no one's bigger than the program.

Brand dynamics, by room

Two registers, one partnership.

She & HER stays inclusive — sapphic humans across race, identity, place. ASN stays pro-Black — the room you've built without apology. Same partnership, different choreography depending on which room we're in. We talked about this on the call; here it is, on paper.

She & HER hosts

The all-sapphic room

Mixed-company sapphic gatherings — across race, identity, geography. She & HER carries the platform, the audience, the capital, the production runway. ASN brings the curation and the social muscle — the standard for what "intentional space" feels like, the taste, the rooms-that-feel-like-rooms energy. Inclusive at the front; ASN-coded in the bones.

You lead the curation. We carry the platform.

ASN hosts

The pro-Black space

Black femmes, QWOC, Black queer joy on its own terms, your terms. ASN's name bigger on the flyer. You set the tone, the guest list, the music, the feel. She & HER shows up as a platform partner — visible, supportive, present, never leading, never apologizing for not being the center. The autonomy of what you've built in Year 1 stays fully yours.

Your room. We carry the quiet support.

The exchange

What lands on each side.

For ASN

What this brings to your table

  • Founding Experiential Partner credit — named in writing, public from launch, on the record
  • Tech build help when ASN needs it — Desi codes, ASN doesn't have to pay for an app down the road
  • Capital + production resources for activations we co-design
  • National + international visibility (NYC, Amsterdam, UK, AfroTech) without the booking lift
  • Inbound press (BET, Essence, Ebony, NYT) lands on the partnership, not just the platform
  • A partner that funds the work and never asks you to be bigger than the program
What we're building together

What ASN brings to the table

  • NYC Pride 2026 (June 28) — bracelet-mechanic singles mixer, your authorship, flipped into a She & HER app-signup moment
  • Curatorial eye on She & HER's all-sapphic activations — the taste, the room-making
  • Social media muscle + photographer + videographer — the part of the game Desi has explicitly said she's not playing
  • ASN's mobile bar as an operational lever — sponsored bar setups, drink-ticket integration, mocktails for NYC
  • Honest feedback when we bring you the work — what lands, what doesn't, what to change
  • 90 days. End-of-trial checkpoint built in — both sides look at the data and decide year-two-together.

The shape over time

90-day campaign. Starts this week, not at Pride.

Stage 2 · The marquee NYC Pride 2026 — the room
June 28

One weekend, one room, both names on it. She & HER's VIP Powder Room at NYC PrideFest + ASN's curatorial fingerprints on it. Flights paid. Lodging paid (Airbnb or hotel — confirmed, not contingent). Honorarium pitched to NYC Pride. Photographer onsite; videographer flying in if it makes sense for content.

The activation format Ayana brought to the table: ASN-style singles mixer, bracelet mechanic intact (the bracelets are yours — she's been running them all year), flipped so the room doubles as a She & HER app-signup moment. Your room-making instincts on top, our tech infrastructure underneath, neither watering the other one down.

Stage 3 · The runway 90 days continuing + 2027 horizon
July → '27

Post-Pride, the campaign keeps running. Atlanta on the table (a money-making activation if we time it right), Houston if your Hold Down lines up with our footprint, joint content across both platforms throughout. End of 90 days: data review, year-two-together decision.

2027 horizon: Amsterdam World Pride + UK Pride locked. If you want to come along, the international footprint becomes yours too. If 2027 is your retire-by-35 year, partnership stays in 2026 with an honorable handoff. Opt-in at every step. End-of-trial checkpoint is built in on purpose.

The next move · this week

The four of us on a call: you, me, Nia, Mike.

You said yes. Nia's reading. The campaign is already in execution — public co-announce drops in the next two weeks, NYC Pride logistics locked (flights + lodging paid, format authored by you), Atlanta + Houston runway open for the 90 days that follow. Momentum doesn't wait for June 28; it starts now.

What's left is the four-way: you and Nia on the ASN side, me and Mike Castner (CTO) on the She & HER side. Run-of-show for NYC, the public-announce shape, the tech under the activation, the paperwork that turns this from "shook on it" to "signed it." Sooner is better; right is best.

Send the window. I'll bring the calendar holds.

Pick a window. The four of us.

You + Nia · me + Mike Castner. 45 minutes. Run-of-show, public-announce shape, paperwork.

Grab a slot on Desi's calendar

Or text me. @vonneMayon on IG either way.